What missed calls cost you
Forget industry averages. Slide your own numbers — your average ticket, the calls you actually miss, an honest guess at how many would have booked — and see the leak. Nothing to sign up for, no email gate.
Walking out the door every month
$3,031
About 8.7 booked jobs a month going to whoever answered first. $36,372 a year.
How the math works
Missed calls per week, times the share that would have booked, times your average job value, times 4.33 weeks a month. That's it. The point isn't precision — it's that you run it with numbers you actually believe, instead of a vendor's scary stat.
The honest caveats: not every missed call is a lost job — some call back, some were never going to book. That's why the booking-rate slider exists. Set it low. Even at a pessimistic rate, most shops that miss more than a couple calls a week find the leak is bigger than a car payment.
If the number surprised you, the per-trade guides break down what an AI receptionist actually does about it — read the guides, or start the 14-day free trial and count what it catches. Cancel in one text.